August 2017 Newsletter

August 3, 2017 Newsletter

Fall Meetings just 2 Months Away!

Registration for the ASM & BCY Fall meetings is now open!!

Check out the links below to register, for agendas and group accommodation information.  If you have not already booked your accommodation, be sure to do so this month to get the early booking rates. 

  • ASM Meeting Oct 3&4 in Red Deer.
  • BCY Meeting Sept 28&29 in Sun Peaks.

WorkSafe’s COR Audit Training

A Certificate of Recognition (COR) Audit Training full day course will be offered at Sun Peaks on Sept 27th prior to the BCY meeting.  The program is $149 plus taxes per participant.

Register with Go2HR hereIt is important to select the date (27th September) from the drop down – also offering another session at their head office in Vancouver in September.

Announcing the 2019 & 2020 Conference return to Whistler

Based on member survey responses and feedback, the CWSAA Board identified the importance of rotating the conference location east and west every 2 – 3 years.  Therefore, CWSAA is excited to announce the 2019 & 2020 Spring Conference will head back to Whistler, BC.  After reviewing several conference venue proposals, the 2019 & 2020 location will be the Fairmont Chateau Whistler.

Upcoming conference dates are as follows:

  • 2018 Lake Louise, AB. April 24-26, 2018 – Fairmont Chateau Lake Louise
  • 2019 Whistler, BC. April 24-26, 2019 – Fairmont Chateau Whistler
  • 2020 Whistler, BC. April 28-30, 2020 – Fairmont Chateau Whistler

Classifieds – NEW Website Feature

Have a chair lift to sell?  Looking for some used rental shop equipment?

Responding to ski area feedback, CWSAA has re-introduced the Classifieds service with a new online tool.  It’s FREE for member’s to post operations related equipment for sale, or items you are in search of.  Include photos, description, price etc.

Check it out.

Please note, this feature is not intended for personal equipment sales (ie it’s not a used ski swap!).  CWSAA will moderate the postings, and approve ads during normal business hours.

Digital & Ski Marketing Webinar

Join Jim Barr (aka Doc Pow) of SnowSeekers and Cynthia Thomas of the CWSAA for a 45 min digital and marketing check-in.

Tuesday Sept 12 noon MST/11am PST.  Click here on Sept 12 to connect to the GoToMeeting.  If you have any questions about the webinar or how to participate, contact Cynthia.

Learn what you need to be doing in the pre-season, to ensure marketing success this winter.  What tips and adjustments could you make this season to your communications and marketing approach that will effect your bottom line in a good way.

Canada Snowboard RIDERS Program

The RIDERS Program is a fun, skill-development program created to grow the sport of snowboarding in Canada and it’s FREE for all ski areas to participate in.  Find out more.

Vista Ridge rebuilds summer operations with innovative new activities

The Fort McMurray fire delayed last summer’s ongoing capital plans at Vista Ridge as the team spent the summer repairing the extensive damages to the resort in time for the winter season.

Vista Ridge seized the opportunity to implement new design concepts and emerging trends such as a 12-hole golf course with oversized cups and a parkour park.  Golf course construction is now underway with clearing and grubbing completed over the winter months. CTC Golf and Turf have now mobilized the course construction, which is slated to open in 2018. The new mini putt course opened in early July and Vista is hoping to launch the kids outdoor parkour park, zip line and bike skills park later this summer.

As the region continues to come to terms with the massive rebuilding project Vista Ridge’s summer activities will give families more recreational opportunities.

DBC Long-Term Strategic Planning

CWSAA and ski marketing committee mebers from around the BC  joined with Destination BC and their creative agencies in a 2018/19 & Beyond Ski Marketing planning session last Friday in Richmond BC.

CWSAA has two active industry-led marketing committees.  Tom Rosner of RCR chairs the BC committee, Derek Look of Rabbit Hill and Simon Moffatt of Mt.Norquay co-chair the Go Ski Alberta initiative.

Coquihalla Box Canyon Construction

Construction is looking good on the new eastbound Box Canyon chain up area just below the snowshed on the Coquihalla Highway.  Last winter CWSAA reported that the chain up area would be expanded significantly to hold up to 80 semi trucks.  The highway alignment is being shifted west to allow for the space.  Plus full washrooms are being installed.  More space will make it easier for skiers to travel in winter by reducing the number of commercial trucks blocking lanes on snowshed hill.  The new Box Canyon area allows more trucks to chain up below the snowshed and off the highway.  Thanks Ministry of Transportation.

Places & Faces

Congratulations to Janet Hink, who recently took over as General Manager at Mount Sima (Yukon).

Sunridge in Edmonton has been busy installing a (new to them) Leitner Poma Quad chair.  The new chair will replace two t-bars as well as open up additional terrain.  A new 300 ft carpet lift will also be added as part of the expansion. See more about Sunridge’s exciting expansion.

Mount Joy Snow Resort continues to make snow making improvements. Club President Ray Tatro explains the summer ahead in the Lloydminster Source. JJ McColm also notes that the additions to date made positive impacts to the quality of conditions and duration of the season.

Don Williams at Mission Ridge proudly reports that they are hosting their first Mud Sweat & Tears event.  Third party event organizers appreciate ski areas as venues as they provide important infrastructure such as parking and amenities like F&B outlets – Read More about Adventure Race opportunities.

Trail running is growing throughout the continent.  Many ski areas have recognized their lift infrastructure and alpine trails appeal to this market.  The trail running community also has its own dedicated media and events. Matt Mosteller is excited to share that trail running has expanded at Kicking Horse (Golden) with new sections and great enhancements.  Kicking Horse is home to the 3-day Golden Ultra in September – one of Canada’s biggest trail running events, which is organized by Magi Scallion, a familar face in cross-country skiing.

Freefall at Winsport is a new eight-storey platform unlike any bungee-jumping or sky-diving experience. Guest step off the platform for a  36-feet of free falling before being slowed down by the magnetic braking component that gently catches and lowers you to the ground.

SilverStar opened the ‘Beowulf’ Mountain Bike 35km+ xc trail last weekend, a project 4 years in the making.

Take a look at the epic trail in their launch video and the Beowulf webpage.

Congratulations to Whistler Blackcomb and Vail Resorts for making an epic commitment of zero net operating footprint by 2030.  Read more.

Upcoming Events

  • Sept 27-28, 2017 – HeliCat Canada Fall Meeting, Sun Peaks, BC
  • Sept 28-29, 2017 – BC-Yukon CWSAA Fall Division Meeting, Sun Peaks – hotel & event info
  • October 3-4, 2017 – ASM CWSAA Fall Division Meeting, Canyon Ski Resort, Red Deer AB – hotel & event info
  • October 30, 2017- SSAOA Fall meeting, Asessippi, Manitoba
  • April 18-20, 2018 – Mountain Planet International Mountain Development Fair, Grenoble France
  • April 24-26, 2018 – CWSAA 50th Spring Conference & Trade Show, Lake Louise AB
  • April 24 – 26, 2018 – PNSAA, Bend OR
  • April 30, 2018 – HeliCat Canada Spring Meeting, Penticton BC
  • May 3-6, 2018 – NSAA National Convention, Florida
  • May 7 -10 , 2018 – RMLA, Grand Junction CO

The Canada West Way

Check out some great ideas from visits to these ski areas: